After the takeover of PARK NOW by the EasyPark Group in 2021, the integration of the EasyPark brand will enter the next phase. The Parkmobile app will be gradually transformed into the EasyPark app with the recognizable visual identity with the pink and purple colors in the near future.
The Dutch Parkmobile is the largest parking app in the Netherlands. The Parkmobile brand will eventually disappear and become EasyPark. The mission of the parent company of the same name is to make parking easier.
Tech company in parking solutions EasyPark also strives to make cities more liveable. With Parking Data as a Service (PDAAS) and using predictive technology and data visualization, it helps city administrators make their mobility plans. For example, EasyPark advises on possible more efficient management and better use of existing parking spaces. With a presence in 3200 cities, EasyPark offers the widest coverage of parking and mobility apps in the world. With the EasyPark app, customers can pay for on-street and garage parking, charge electric vehicles and find parking spaces in more than 20 countries.
Marius Koerselman, Country Director EasyPark Netherlands: “This integration enables us to combine EasyPark’s technology and Parkmobile’s experience to provide broad coverage in the Netherlands and in 27 countries worldwide. The great advantage of EasyPark is the cross-border functionality, which will be added to the users of the Dutch app in 2023. Our goal is one app for all parking transactions, worldwide.”
For current EasyPark users, only the visual environment will now change. Users of the EasyPark app do not have to worry about learning the Swedish language, the Dutch office will continue to provide customer contact for Dutch customers.
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